Envelop yourself in pure linen living

Committed to craftsmanship and luxury, our entire collection is designed with passion and crafted end to end only in Europe.

Shop bedding Explore our style

Linen bedding lavished in culture, tradition, pride and centuries of craftmanship. Experience the luxury of pure linen sheets.

COVID-19 IMPACT - We continue to distribute our pure linen collection during this time of turmoil. Our office and distribution warehouse continues to operate under strict sanitary guidelines with our staff and clients always at front of mind.

Welcome to the Hale Mercantile Co. linen collection

Hale Mercantile Co. was developed from the desire to bring to market a high quality collection of pure linen bedding. Our entire linen sheet collection is designed in Australia and manufactured from beginning to end only in Europe. Our quality has seen us grow into an established brand renowned for our unsurpassed palette and texture.

As our brand has evolved, our linen sheet collection now showcases over 20 different colour ways to select from when creating your own luxurious linen bedding ensemble. We have also incorporated additional bespoke fibres such as our linen Alpaca blend and fine Italian Merino Wool all designed to work back beautifully with our core linen sheet collection.

Please visit our website as your guide to all that is linen sheets. 

  • Our Style page for inspiration
  • Our Care Guide to learn how to maintain your pure linen bedding
  • Shop Our Collection to view our entire linen sheet collection

    We are proudly represented by a wonderful list of premium retailers around the globe. Please contact us here for a stockist near you. 
Light white bed linen on bed with stone coloured cushions and pillowcases

Introducing Petra

Petra makes its debut as a core colour way within our linen bedding collection. Not a white nor a cream, Petra summons the delicate detail of a very pale stone. 

Shop Linen Bedding

Bath Linen

Pure linen waffle towels are the ultimate in bathroom indulgence. Now available in Armee. 

Shop Collection

white bath with green linen towel draped over the side and placed on the ground
light green sofa with green and natural tone linen throw draped on side and matching cushions

New Crush Throw

  Staying true to our Crush collection, our new two-toned reversible linen throw is wonderfully crushed in appearance enhancing our signature relaxed textural appeal.

Shop Now

Virtual Styling Consultations

Allow us to walk you through our extensive linen collection and provide colour and styling advice for your individual space or project.

Find out more

Side angle of bed with natural tone bedhead and rust linen pillowcases and duvet cover

Are you on the HMCo. list?

Join our mailing list for the latest HMCo. news, inspiration and new releases.